Build.com casestudy

The Build.com experience

Leading home improvement retailer chooses Amazon Pay for seamless checkout

Christian Friedland was a computer science grad student working at a local plumbing distributor when he noticed that people often had a hard time finding the home improvement products they needed. Working out of his apartment, Christian developed the first version of the site that would become Build.com, now one of the fast-growing online home improvement retailers and #79 on the IR 500 list in 2014.

A frictionless buying experience

Known for its huge selection and unmatched customer service, the company still focuses on its original mission of smarter home improvement - and a big part of that is making it easy to shop on Build.com.

We've had specific, unsolicited comments from customers about how happy they are that we offer Amazon Pay.

Josh Bultz, VP Marketplaces and Business Development at Build.com

“Almost immediately, customers began to adopt Amazon Pay on Build.com,” says founder and president Christian. “We’re delighted to be offering our customers an easy and convenient way to pay.”

Adds Josh, “We’ve had specific, unsolicited comments from customers about how happy they are that we offer Amazon Pay. That’s proof of success and shows it’s something that will be a long-term benefit.”

“We are in constant pursuit of making the buying process frictionless, which is where we saw the opportunity with Amazon Pay,” says Josh Bultz, Vice President of Marketplaces & Business Development at Build.com. “Consumers who are already logging in with Amazon on a regular basis can now utilize Amazon Pay on Build.com and buy without the hassle of re-entering addresses and card numbers.”

Almost immediately, customers began to adopt Amazon Pay on Build.com. We’re delighted to be offering our customers an easy and convenient way to pay.

Christian Friedland, Founder and President at Build.com

Amazon Pay lets millions of Amazon customers pay using the shipping and payment information already stored in their Amazon account. Customers complete their purchase entirely on Build.com rather than being redirected to a third party site. Josh calls this “a huge win,” both because of the seamless customer experience and the analytics transparency.

A great fit for customers

As a company that focuses relentlessly on customer experience, the Build.com team wanted to make sure Amazon Pay added value to the end user. After measuring the results, they are confident it has. Concludes Josh, “Amazon Pay absolutely adds value to the overall customer experience because it just makes it easy. It’s a great fit for our organization and more importantly, our customers.”

Website: www.build.com