Insights from Amazon Pay

Discover six ways your business can improve the checkout experience to combat cart abandonment, from leading e-commerce usability research.

Learn how Seedlip's founder is utilizing Amazon Pay to help streamline their checkout, increase conversions and expand internationally.

Some customers could be experiencing a significant loss in donations due to a complicated, lengthy, or seemingly unsecure process. At Amazon, we’re committed to helping fix that.

The average checkout contains 15 form fields; Baymard says that’s twice as many as necessary. Decreasing the number of form fields is just one way online stores can speed shoppers through checkout.

It can take a lot of time and effort to establish trust with consumers, especially if you’re still building your company. Third-party payment options can take out a lot of the guesswork for buyers. Find out how to make your checkout process safer and more convenient.

For many online shoppers, the need to create a new account is a hurdle. Research shows that sites that don’t require account creation can see a 10-30% increase in conversion.

AllSaints has started to rely heavily on its website to drive new business - and they’ve been vigilant about making their checkout process as seamless and simple as possible.

Provide Amazon customers with a fast and secure checkout experience beyond Amazon.com, giving them flexibility for where, when, and how they make purchases.

19% of all online shoppers abandon checkout because they don’t trust the site with their credit card information. Security fears are one of the major reasons that, according to Baymard, US retailers lose an estimated $260 Billion each year to cart abandonment.

Utilizing industry insights and our merchants’ success stories, we’ve outlined some key mobile tips to help you prepare your online business for Small Business Saturday and beyond.

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