Choosing the right digital payment service for your ecommerce store can be a pivotal decision for the success of your business. Merchants interested in researching the various payment services that are available have several options for learning more. Businesses with existing shopping cart providers may turn to reference guides highlighting the strengths of available payments. Some businesses may start by analyzing what successful competitors are using, or they could turn to analyst reviews to understand how experts are thinking about the payments space.
At Amazon we believe every decision should start with the customer. In other words, before establishing what’s important to your business, start by understanding what’s important to your customer. In an effort to make the process of choosing your next digital payment service a little easier, we’ve shared some of our own research to help you understand some of the key benefits customers consider when checking out.
If you already have a hold on what’s important to your customers, take the opportunity to capture unbiased feedback on what payment solutions are working for other e-commerce stores through third party peer to peer review sites like G2.com, a central destination for B2B companies. They aggregate “real-time and unbiased user reviews [to] help you objectively assess what is best for your business.” According to G2, they help millions of users evaluate software and solutions based on peer analysis every month.
In fact, we were recently recognized as leader in the payments industry for the seventh quarter in a row by G2. G2 develops their recognition system by aggregating reviews into algorithmically created reports to provide a consistent ranking or scoring. Here’s how Amazon Pay is positioned based on third party, user-based site reviews.
Want to check our references? Read what people are saying about us at G2.com.
 G2.com, 'about' section
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